CHICAGO — August 26, 2005 — Chicago-based SurePayroll today announced that it has
launched SureChoice™, a turnkey solution for accountants that lets them quickly and easily access
payroll data for their clients via the Web.
With SureChoice, accountants can refer clients to SurePayroll and, with client permission, gain access
to payroll data. Alternatively, SurePayroll will create a private-label payroll service for the accounting
firm, allowing the accounting firm to directly offer sophisticated Web-based payroll services, branded with
the accountant’s brand name, to their small businesses clients.
"By giving accountants easy access to client payroll data, we've made it much easier for them to do
their accounting work and improve customer service levels," said Michael Alter, President of SurePayroll.
"In addition to our private label payroll service that has been embraced by accountants for many years,
we now offer a strong referral option for accountants. Whether an accountant refers us two customers or
200, they receive one username and password to access their client's data. We aren't aware of any other
referral program on the market that provides accountants with that kind of online access and convenience.
In either case, they get access to SureChoice so they can manage their clients' data."
SurePayroll's online payroll service addresses many of the problematic issues that accountants have
historically faced when considering getting involved with payroll processing:
- Getting payroll data from clients on a timely basis can be challenging and time-consuming.
Payroll addresses this issue by allowing the accountant's small business clients to directly enter
their payroll data via the Web. No faxes or phone calls are necessary. If a client is not Web-enabled,
they can still fax or call in their payroll and the accountant can do the online data entry for them.
- Once payroll data is received, there is the complexity of doing the payroll calculations.
Tax tables for Federal, State and local government agencies and other withholding amounts change
frequently and must be factored into the calculations. SureChoice addresses this by doing all of the
calculations automatically.
- Making the tax deposits is an error-prone process. Accountants will typically
remind clients to make tax deposits, but if clients forget to make the deposit or make
a late deposit, penalties will result. The IRS estimates that 40% of small businesses
incur an average payroll penalty of $845 every year. SureChoice addresses this issue
by automatically making all the necessary tax deposits.
- Accessing payroll data is problematic. When accountants or their clients use
desktop software solutions to do payroll, it’s difficult to access the data. If the
data is at the accountant’s office, the client has to ask for information from the
accountant, which can be a time consuming task. The Web-based nature of SureChoice
ensures that the data can be access by either party at any time from any location.
Client employees can even access their payroll stubs online. This eliminates requests
to the accountant for employee payroll information that typically occur when an employee
is obtaining a loan, renting an apartment, or is preparing his or her taxes.
- Generating and delivering checks is problematic. SureChoice addresses this
challenge by letting clients print checks directly. SureChoice also offers Direct Deposit.
Historically, accountants could only offer direct deposit if they purchased expensive
software or negotiated a relationship with a large bank. SurePayroll also offers a check
printing and delivery service for a fee.
- Preparing quarterly and year-end filings is a tedious undertaking for accountants.
SureChoice automatically prepares and submits all filings on behalf of the accounting firm
and its clients.
With SureChoice, accountants can add more value to customers, enhance customer "stickiness,"
and improve workflows. Accountants who are interested in learning more about SureChoice — either
the private label service or the referral program — should contact SurePayroll Account Development
Manager Jason Copeland. Existing providers of SurePayroll’s Custom Payroll Service for Accountants will
automatically be enrolled in SureChoice so they can receive benefits of ongoing enhancements.
About SurePayroll:
Privately held SurePayroll is America's fifth largest payroll provider and the nation's
largest online payroll provider. Catering exclusively to the needs of small businesses,
SurePayroll provides a simple, reliable and economical way to process payroll in minutes
via the Internet. In addition to providing payroll services directly to small business,
SurePayroll also provides a private-label payroll service that allows SurePayroll’s
numerous partners to offer payroll processing to their small business clients. Business
partners include Wells Fargo and ABN AMRO. For more information visit
www.surepayroll.com.
For Media Inquiries Contact:
Jason Copeland
SurePayroll Account Development Manager
(847) 676-8420, Ext. 7316
jason.copeland@surepayroll.com
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